Snoozy Hits San Francisco
For Virgin Hotels opening of their San Francisco location we decided to hit the streets with a 13ft blowup replica of their mascot "Snoozy". We explored the city making stops in front of competing hotels and rolled out our own welcome mats. We also handed out swag and encouraged people to enter to win a free stay.
TEAM CREATIVE DIRECTOR - Rob Reed | PRODUCER - Nick Smalarz | DP - Anthony Berenato Jr.